Coelho

Mario Maestri, "one of the few Brazilian critics who does not reflexively dismiss Coelho" writes:

In spite of belonging to different genres, Coelho's narratives and self-help books have the same fundamental effect: of anesthetizing the alienated consciousness through the consoling reaffirmation of conventions and prevailing prejudices. Fascinated by his discoveries, the Coelhist reader explores the familiar, breaks down doors already open, and gets mired in sentimental, tranquilizing, self-centred, conformist, and spellbinding visions of the world that imprisons him. When he finishes a book, he wants another one that will be different but absolutely the same.

-- from The Magus by Dana Goodyear